SeeKey
For inventor Kenneth Allbom, we developed a design proposal for his invention SeeKey – an innovative solution that helps colorblind people distinguish between red and green. We wanted the logo to not only represent the product visually, but also convey how it is used. Therefore, we built the design around the two colors and a stylized face in profile, looking through a narrow gap between the two colored fields – just like the user does when using SeeKey.
