LiftStop
Assignment: We collaborated with a creative inventor to develop a logo and manual for a product that secures pallet jacks to the truck bed during transport. The goal was to visually convey the product's function and benefits clearly to the target audience.
Challenge: The design needed to be not only functional, but also engaging, explaining the product's function in a simple way, while also reflecting safety and efficiency in logistics and warehouse management.
Solution: The logo integrates symbols for lock and wheel pair with letters L and S, conveying simplicity and security through minimalist lines and shapes. The illustrations for the instruction manual broke down the operation into simple steps to make the process easy to understand.
